6 hours ago
How TELUS Adds Loyalty Innovation To A Commodity Category
Telus loyalty lead, Jacob Pullia Telus In many categories, loyalty has become shorthand for points. Spend more, earn more. Visit more, earn more. Repeat the transaction often enough and the brand gives something back. Telecommunications does not... Read more.
More from Forbes
Search & Explore
Search the news with more context, not more noise.
Who Owns the Narrative?
See the impact of media framing through real-world case studies.
The EU-Mercosur
Free-trade agreements divide opinion. The EU-Mercosur deal sparked conflicting headlines, reflecting debates over prices, industry, environment, and self-sufficiency.
COVID Vaccinations
This analysis of COVID vaccination coverage shows how ideology, ownership, and political framing shape media narratives, influencing both what we think and how we think.
Greenland
This case study explores the Greenland acquisition scenario as a real-world media literacy stress test, revealing how ideology, ownership, and political framing shape the stories we consume.
Learn About Our Fact-Based Transparency System
Our proprietary bias labels help you understand each outlet’s political orientation, editorial independence, and credibility based on factors like ownership, funding, affiliations, content, and media freedom. Learn more in the Perspectify FAQ.
Learn more